Melding architecture, photography, cinema and fashion for the latest IMPERIAL campaigns

Imperial 2020

We’ve been working since 2018 with the Italian fast fashion house Imperial to create an elevated and contemporary idea of the brand through sophisticated campaigns. After four seasons with the English photographer Tom Johnson, we’ve enrolled a new creative team to help us build yet another atmospheric and emotional tale.
Client: Imperial
Typology: Campaigns
Year: 2019 – 2020
Share on: , Email
1 / 5
2 / 5
3 / 5
4 / 5
5 / 5
SS20
For the latest Spring Summer Imperial campaign, we invited the Paris-based photographer Arnaud Lajeunie to collaborate on the advertising visuals. The Maltese backdrop revolving around architectural structures by Richard England allowed the photographer to play with bizarre proportions and unusual angles. The styling was entrusted to Rossana Passalacqua who stepped in with balanced choices of colour and textures to bring harmony to each composition
Cinematographic Interactions
The Fall Winter 2019 advertising photographs, featuring the same creative crew, focus on well enacted interactions between the subjects to produced a very specific intimate and cinematographic creative vision.
1 / 4
2 / 4
3 / 4
4 / 4
360 Outputs
The succession of visual outputs, that from static images lead to video modulations, cover every need on print, web and social media platforms.
Result
Our CREATIVE CONTRIBUTION introduced the brand to a state-of-the-art fashion photography