Designing one of a kind shop experience for MAX&Co.
MAX&CO
In 2018 Max&Co. approached us with the request to help with the creation of a new retail space. We’ve chosen 3 store ingredients to play up our vision. First of all, a broad consultancy to ensure outstanding in-store experience and service. Secondly, a Pop-Up Market with an unexpected selection of objects to implement cross selling activities. And thirdly, an event calendar including cultural events, workshops, art exhibitions and musical events.
Client: Max&Co.
Typology: Pop up events
Year: 2019 - 2020
Creative Partners
The temporary market, a fluid and ever changing collection of design, beauty and lifestyle items selected by us or by creative partners like e-tailer NanBan, offered brands such as Wiener Blut, Frama, Ceramiche Fasano, Hay and many others.
The temporary market, a fluid and ever changing collection of design, beauty and lifestyle items selected by us or by creative partners like e-tailer NanBan, offered brands such as Wiener Blut, Frama, Ceramiche Fasano, Hay and many others.
Additionally to the shopping experience, we’ve set as a goal to provide a wide
array of cultural happenings inside the Max&Co. Store. Some of our most favorite
activities include a photography exhibition by Martin Parr, a Pop-Up book shop by
the publisher Damiani, and music selections by Guillaume Sorge of Dirty Sound System
and Lim.
Result
While maintaining the natural target of the brand, we’ve opened the doors of the store for new clients in order to raise awareness, traffic and sales.
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